Made with AI
- Narrative Creative Studios
- Jun 13
- 2 min read
Updated: Jun 23
At Narrative Creative Studios, we believe creativity isn’t defined by the tools we use—but by how we use them.
Our latest short promo was made possible by AI. The ink-swirled intro, the stoic knight, even the voiceover—these were generated with the help of artificial intelligence. But the logo design, the editing, the sound effects, the idea…the soul of the piece? That came from us.
AI, like Photoshop, is simply a tool. A powerful one, yes—but a tool, nonetheless. It helps us break the boundaries of budget and time. For this video, hiring an actor, a film crew, building props and sets—it would’ve been out of reach for a small studio like ours. But by using AI, we were able to visualize and produce something evocative, cinematic, and original, all on a fraction of the budget.
Is it perfect? No. You can kind of tell it was made with AI. But – it tells the story perfectly none the less.
We use AI for what it does best:
Exploring early concepts
Generating fast iterations
Playing with ideas that would otherwise take days to sketch
Unlocking creative momentum when staring at a blank screen
What we don’t use AI for is final polish or client-ready deliverables. You’ll never see us take an AI-generated logo, slap it in a deck, and call it done. But we will use AI to generate ten or twenty directions in minutes, then carefully build on one—customising it, refining it, making sure it works across formats and mediums.
In short: AI speeds up the thinking. But the doing—the design, the craft, the storytelling—that’s still very much human.
“Made with AI” isn’t a shortcut. It’s a new kind of sketchbook. And for small businesses and creative ideas that might never have seen the light of day otherwise, it’s a game-changer.
We’re excited by the possibilities. We’re careful about the process. And we’re always, always putting story and design first.
If you would like to discuss how AI aided design can boot your business. Drop us a line.
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